College of Business & Economics

Department of Marketing

Marketing Faculty

The Department of Marketing faculty members are dedicated to providing students with valuable experiences in the classroom that they can take with them into their careers. They frequently supply their expertise in local and national media outlets. Faculty members also provide advancements in the marketing field by publishing in academic and pedagogy journals as well as serving as contribuiting writers to major textbooks.

Name and Title Expertise Contact Information
Judy Harris
Chair and Professor
Marketing communications and promotions, consumer behavior, electronic marketing, marketing research, retail management
Stephens Hall, Room 123
Philippe Duverger
Assistant Professor
Service innovation, consumer behavior, social media, social network analysis, quantitative methods
Stephens Hall, Room 123D
Garland Keesling
Nonprofit marketing, knowledge management, strategic alliances
Stephens Hall, Room 123N
Thomas Maronick
Marketing, deceptive advertising, public policy, marketing/advertising research, expert witness/litigation support, survey research
Stephens Hall, Room 123J
Faculty Website
Plamen Peev
Assistant Professor
Consumer behavior, brand extensions, product ingredients
Stephens Hall, Room 123M
Erin Steffes
Associate Professor
Internet marketing, customer lifetime value, Web 2.0 in the classroom
Stephens Hall, Room 123K
Rodney Stump
Marketing channels, business-to- business (B2B) marketing, international marketing, minority and women-owned businesses, nonprofit marketing
Stephens Hall, Room 123L
Carolyn Taylor
Assistant Professor
Marketing strategy, marketing metrics, customer satisfaction
Stephens Hall, Room 123G
Veronica Thomas
Assistant Professor
Relationship marketing, social influence, branding
Stephens Hall, Room123E
Gema Vinuales
Assistant Professor
Stephens Hall, Room 123P

Part-time Faculty

Name Course Title Email
Donald Cole Principles of Marketing, Managing Integrated Marketing Communications
Lindsey Halpin Principles of Marketing
Scott Hample Marketing Research
John Rodman Principles of Marketing
Charles Shively Personal Selling and Sales Management
Ralph Valle Principles of Marketing
Sabrina Viscomi Principles of Marketing

College of Business & Economics

Phone: 410-704-3496
Fax: 410-704-2300

Office Location

Stephens Hall, Room 218
Hours: Monday - Friday
8 a.m. - 5 p.m.

Mailing Address

College of Business & Economics
Towson University
8000 York Road
Towson, MD 21252-0001